5 mistakes network marketers are making on Instagram
Here are 5 common mistakes network marketers making on Instagram.
Growing a business on Instagram takes time and consistency. Getting started on the right path is important, so that you don’t waste time, feel overwhelmed or get penalized by Instagram because you have used growth methods that are against their community guidelines.
Here is a list of 5 mistakes I see happen frequently and hopefully you can now AVOID!
Instagram Account Set to Private
If you are running a MLM business your profile should be visible to everyone and be set up as a creator or business account.
This will allow you to have additional and helpful features such as call to action buttons, detailed analytics and much more.
Using Follow Loops + Engagement Groups
Follow Loops: This method will increase the number of your followers but likely decrease your engagement rate. (FYI Instagram is not a fan of this growth method)
Engagement Groups/Pods : Will increase your overall engagement but Instagram picks up on this and can penalize your account.
These two strategies DO NOT bring you SALES! Building genuine connections and relationships with your followers will!
Missing Link in Bio
Have a link in your bio to direct your audience!
Website
Linktree
Facebook Group / Page
Poor Hashtags or no Hashtags
Using hashtags is going to allow your content and business be more discoverable.
No hashtags = limiting your discoverability and reach
Viral hashtags = your content is getting lost in the mix of millions of others posts
No target audience hashtags - your content isn't being seen by potential ideal clients.
Quality of Content
Unfortunately there are many times I see low quality content. Wether it is the image or the caption and too salesy!
Keep your audience interested with content that is
Relatable + personable. Don't just sell.
Has variety (personal + business)
Has VALUE - teach your audience something!
Remember to educate, inspire and entertain your audience. This will increase your engagement and bring you closer to your followers.
Ok one last BONUS TIP for you all!
Remember you need to be engaging everyday with new accounts to get your business in front of a new audience. You can't keep selling to the same people! Your sales will eventually dry up.
Hope this get you off to a good start! Any questions? Drop a comment or head to my Instagram to learn more tips and tricks!
