How to create scroll stopping captions on Instagram!
Beautiful photos may capture your followers attention, but a catchy headline will keep them locked on your post!
So how can you get your audience to stop their scroll and continue reading your post?
Here are 3 simple ways you can entice your audience to read on and engage with your Instagram posts.
Ask a Question!
Not only are you getting feedback and learning something about your followers, you are encouraging engagement! Posts that have high engagement get more reach!
Example:
What is your favourite Instagram feature?
Not only are you getting feedback and learning something about your followers, you are encouraging engagement! Posts that have high engagement get more reach!
How to’s - This headline is magic!
It draws your audience in because they know
they’re about to learn something!
Example:
How to create an Instagram story highlight cover!
Lists - People love a good list!
Generally this style of caption is to the point and easy to follow and the reader has something to take away. Remind them to save and share!
Example:
3 ways to simplify content planning
Don’t forget that when you are creating content, you are writing for your audience! Give them the content that they are most interested in. Check your Instagram insights and see which posts performed the best. Which posts had the most shares, save and comments! Your audience is telling you that is what they like and want to see more of!
Hope you found these tips helpful and don’t forget to follow me on Instagram for the latest tips and tricks!
